GB LEGAL

Elevate Your Businesses Success with a Leading Marketing Consultant*

Unlock unparalleled growth and visibility for your business with our Marketing Consultant services. Our seasoned consultants tailor cutting-edge strategies to your unique needs, ensuring you stand out in a competitive market. Partner with us to drive results that matter and position your business as a leader in its industry.

FLEXIBLE AND AFFORDABLE OUTSOURCED MARKETING CONSULTANT FOR BUSINESSES 

When running a business, it can be hard enough to keep up with client demands and staff management without also trying to create an effective marketing plan. This is where GB Legal can help.

Our team includes tried and tested marketing consultants who have held in-house Head of Marketing roles within very successful businesses. By working with you on a flexible part-time basis they can help you develop a differentiated marketing strategy, and most importantly, implement it effectively.

CREATING A MARKETING STRATEGY TO HELP YOUR BUSINESS GROW

Impactful copy that attracts new clients

With decades of experience, our marketing consultants can hit the ground running to help you develop a marketing plan for your business and use that to drive marketing activities forward. 

Our marketing consultants can help with: 

• Setting marketing priorities
• Building go-to-market plans that align with your business objectives
• Identifying and engaging with target audiences
• Creating campaigns that help you attract more leads and convert them
• Setting budgets and negotiate with suppliers
• Overseeing marketing channels, both online and offline
• Measuring effectiveness to keep you on track and ensure you achieve a return on your investment

PRACTICAL MARKETING FOR BUSINESSES

We know that having a marketing plan isn’t enough in itself – there’s the danger of it being filed away and never actioned if there isn’t someone there to drive it forward and keep momentum.

Once your overall positioning and strategy are developed, our part-time marketing professionals can help roll it out across the most appropriate marketing channels for your business including: 

• Creating branding that helps you stand out from the crowd
• Optimising websites so that they deliver leads
• Producing e-shots to make sure you provide value to clients and prospects
• Writing articles, guides and publications to showcase your expertise
• Identifying advertising and sponsorship opportunities to create awareness
• Drafting award and business directory submissions for third-party endorsement
• Developing social media campaigns that showcase your businesses personality
• Running events that get you in front of your target audience

We know that often the devil is in the detail, so we will ensure that every single image, piece of text, or marketing communication is coordinated to build your brand, put it in front of the people who matter and ensure you are remembered for the right reasons.

We have ongoing relationships with all of our clients – supporting them in developing their marketing and growing their businesses. Whilst our approach is strategic, we also realise that your needs are practical e.g., for our clients who are self-confessed technophobes, we can assist with digital marketing such as website updates, business articles and posting content on social media accounts.

OUR PROCESS TO MAKE SURE YOUR BUSINESSES MARKETING WORKS

Before you start implementing marketing initiatives it’s important to know where you are (and we are not talking about your business address). You can then determine your destination and how best to get there.

This is a simple but often neglected step. If you skip it, you run the risk of spending time and money on ad-hoc marketing activities that are not part of a consistent and coordinated plan. And the results will reflect this.

Having a clear understanding of your position in the market and business objectives will result in an attainable marketing plan that ensures your businesses resources are used effectively.

This is why before you start implementing marketing initiatives it’s important to know where you are.

OUR APPROACH IS AS FOLLOWS:

• Discover. Most professional relationships are based on the ‘know, like’ trust’ approach. Ours is no different. At the outset we will want to get to know you, your business, your target market and what you are trying to achieve so we can ensure we deliver the perfect solution. We don’t apply a one-size-fits-all approach as this will only deliver nondescript results. You can ask us questions, see how we work, seek our opinion (we like to give it) and check that our marketing consultants are the right fit to take you forward.
• Define & Develop. Once we have an agreed brief, we will cost it out so you know exactly what you are paying for and what we will be delivering. No hidden costs are guaranteed. Once that is agreed we will create and agree a strategy with you that will differentiate you from the competition and translate that into a tangible schedule of activity.
• Deliver. We will implement the marketing campaigns, coordinate all the moving parts and make sure it is delivered. We’ll make sure to keep you in the loop and inform you of progress without interfering too much with your busy working day. It’s our job to keep things on track and on budget so you don’t need to worry about it. We’ll also monitor results so you can see how things are performing.

Contact us to see how we can help get your businesses marketing off the ground

Our flexible approach means you don’t have to go to the cost and risk of employing marketing people in-house to work for you, without knowing if you will get a return on your commitment.

You’ll get the benefit of access to the skills and expertise of highly experienced and qualified marketers as and when you need them. With no long-term contracts, our flexible approach gives you full control whilst also being a far more affordable option.

Contact us for an initial chat, where we can talk about what you need and see if we can help.

MARKETING CONSULTANT FAQ’S

• What is a Marketing Consultant?

A Marketing Consultant specialises in developing and implementing marketing strategies for businesses. They understand the unique needs of each business sector and help businesses attract and retain clients through targeted marketing efforts.

• Why should I hire a Marketing Consultant for my business?

Hiring a Marketing Consultant can provide your business with expert guidance on how to enhance its online presence, attract more clients, and stand out in a competitive market. They offer tailored strategies that are designed to meet the specific goals of your industry.

• What services does a Marketing Consultant offer?

A Marketing Consultant typically offers services such as branding, website optimisation, content marketing, search engine optimisation (SEO), social media management, and client acquisition strategies. They work to create a comprehensive marketing plan that aligns with your businesses objectives.

• How can a Marketing Consultant help with SEO for my businesses website?

A Marketing Consultant can optimise your website to improve its visibility on search engines. This includes keyword research, on-page optimisation, content creation, and building quality backlinks, all aimed at increasing your site’s ranking and driving more organic traffic.

• What should I look for in a Marketing Consultant?

When choosing a Marketing Consultant, look for someone experienced, with a strong track record of successful marketing campaigns, and a strategic approach to client acquisition. It's also important to ensure they offer personalised service tailored to your businesses needs.

How do Marketing Consultants measure success?

Marketing Consultants measure success through various metrics such as website traffic, lead generation, conversion rates, and return on investment (ROI). They provide regular reports and insights to track the effectiveness of their strategies and make necessary adjustments.

• How long does it take to see results from marketing efforts?

The timeline for seeing results can vary depending on the strategies implemented and your businesses current marketing status. Generally, SEO improvements might take a few months, while other tactics like pay-per-click advertising can yield quicker results.

• Can a Marketing Consultant help with my businesses social media presence?

Yes, a Marketing Consultant can develop and manage your businesses social media strategy. They help create engaging content, grow your following, and interact with potential clients on platforms where they are most active.

• How do I know if my business needs a Marketing Consultant?

If you’re struggling to attract new clients, find it challenging to stand out from competitors, or simply want to improve your marketing strategies, a Marketing Consultant can provide the expertise and insights needed to enhance your businesses performance.

What is the cost of hiring GB Legal as your Marketing Consultant?

The cost of hiring us as your Marketing Consultant can vary depending on the scope of services required. Contact us to discuss your specific needs and budget to get a clear understanding of the investment involved.